Meet Jo Carford

Vet recommended, award winning trainer (2021,22 & 2023) based in Newtown, Powys and surrounding areas.

Struggling with your dog’s behaviour? You’re in the right place.

When you work with Jo, no stone is left unturned. Every Behaviour Consultation includes a full lifestyle assessment. Jo goes beyond standard behaviour support—this “gold star” level of assessment can uncover the real reasons behind challenging behaviour.
  • If your dog pulls on lead, ignores recall, or jumps up at visitors, book a 1–2–1 Training Session.
     
  • If your dog struggles when left alone, finds it hard to get along with other dogs, or reacts to strangers or visitors at home or out and about, book a Behaviour Consultation. It may surprise you that up to 80% of behaviour issues have a link to pain or discomfort—assessing welfare and movement is essential.
Home visits and real-world training offered across Newtown, Powys and surrounding areas.
 

Why choose Jo?

  • Ethical, science led methods: Reward based training tailored to your dog’s individual needs.
     
  • Whole dog approach: Breed specific expertise.
     
  • Professional and current: Mentored by world-renowned aggression expert Michael Shikashio; graduate of the L.E.G.S. Applied Ethology Family Dog Mediation course.
     
  • Specialist skills: Accredited UKCSD Tracking Instructor; integrates scent detection and tracking into holistic behaviour plans.
     
  • Keen interest and understanding of the link between pain/discomfort and behavioural issues.

How Jo Can Help?

1-2-1 Training

Perfect for everyday training goals:
  • Puppy home visits and real life training
  • Loose lead walking
  • Recall that really works
  • Calm greetings and polite manners
  • Foundation life skills and confidence building
What you get:
  • Tailored sessions at home or out in real life environments
  • Clear coaching, simple practice plans, and video/handout support
1-2-1 Training

Behaviour Consultations

For more complex challenges:
  • Reactivity to people or dogs (at home or on walks)
  • Separation related behaviours
  • Multi dog household issues
  • Resource guarding, fear, or anxiety
What you get:
  • Bespoke behaviour modification plan with welfare first recommendations
  • Collaboration with your vet when pain or discomfort may be involved
  • Follow-up support to keep you on track
Behaviour Consultations

What Clients Say

So helpful to have had Jo alongside us as we have settled down with our very busy Kelpie rescue, Ruby. With no previous experience of living indoors or being walked on lead, we were afraid of getting things wrong from the start. Jo has taken us step by step through all the basics and has been there to answer all those questions which come up as we navigate living together. Jo has such an instinctive way of understanding Rubys behaviour and is able to help us and our Ruby stay confident. We just know Ruby is getting the best restart possible with Jos help. Happy owners, and a dog who is really ...

Team Ruby

Jo is absolutely AMAZING, the progress my Willow has made in just a few sessions with Jo is astonishing. Jo is patient, kind and her knowledge is second to none. We have gone from a anxious, worried dog on walks,to a happy confident doggy and a much happier owner

Sarah

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